Category : Search result: original content


X removes 3,500 pieces of content in India

Social media giant X admits error, deletes 3,500 posts to comply with Indian laws. The platform pledges to prevent obscene content in the future. Read the full story.

X Accepts Grok AI Error, Vows to Follow Indian Law

Elon Musk's X has acknowledged its error in handling obscene AI content via Grok. The platform blocked over 3,500 items and deleted 600+ accounts, pledging future compliance with Indian regulations.

Study: Firm-Created Content Drives Brand Engagement, Not UGC

A new Goa Institute of Management study reveals high-quality firm-generated social media content builds brand equity and engagement, while user-generated content quality has no direct impact. Learn the key insights for digital strategy.

Goa Study: Brand Content Beats UGC for Engagement

A new study by Goa Institute of Management reveals high-quality firm-generated content builds brand equity and drives social media engagement, while user-generated content quality has no direct impact. Learn key insights for digital strategy.

Bollywood's 2025 Melody Revival: Tune Over Trend

2025 marks a soulful shift in Bollywood music. After years of formulaic hits, audiences and creators are embracing heartfelt melodies and meaningful lyrics. Discover the artists driving this emotional reset.

Bela Bajaria: The Power Behind Netflix's Content Slate

Discover the journey of Bela Bajaria, Netflix's Chief Content Officer, from beauty pageants to shaping global hits like Stranger Things and Bridgerton. Learn how her leadership influences what you stream.

Indian Gen Z Embraces Translated YouTube Content

A new YouTube report reveals a massive shift in India's digital habits, with 3 in 4 Gen Z users consuming translated or dubbed videos. Discover how creators like MrBeast are breaking language barriers.

Why Brands Are Tapping Ba***ds of Bollywood Memes

Netflix's 'Ba***ds of Bollywood' has sparked a viral memefest. Now, major brands like Spotify and Vaseline are leveraging its popularity for clever, insider-targeted ad campaigns. Discover the marketing phenomenon.

Sholay: The Final Cut 4K Release for 50th Anniversary

The uncut, remastered 4K version of 'Sholay: The Final Cut,' featuring the original ending, releases worldwide on December 12, 2025, for its 50th anniversary. Witness the classic as never seen before.

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