Corporate Talent Crisis: Why Companies Struggle to Define and Develop Talent
Why Companies Struggle to Define Corporate Talent

When we think of extraordinary talent, names like Mozart and Ramanujan immediately come to mind. These prodigies demonstrated exceptional abilities that were both recognizable and measurable. However, in the corporate world, the concept of talent becomes significantly more complex and elusive.

The Universal Challenge of Defining Talent

Organizations across the globe face a common dilemma: they struggle to clearly define what constitutes talent within their corporate structures. Many companies mistakenly equate high performance with high potential, creating confusion in their talent management processes.

According to research highlighted in P.V. Ramana Murthy's new book "Reimagining Talent," this confusion spans across international borders. Some organizations label all managerial staff as 'talent,' while others cannot articulate what the term means within their specific context.

Carole Tansley, professor of HR Innovation at Nottingham Business School, emphasizes in her 2011 research that "there is no single or universal contemporary definition of 'talent' in any language." She stresses that perspectives differ across organizations, and current meanings of talent are often specific to each company and shaped by the nature of their work.

The Critical Need for Shared Understanding

Gallardo-Gallardo and colleagues in their 2013 paper discuss the fundamental ambiguity surrounding talent definitions in organizational contexts. They note that talent can mean whatever a business leader or writer wants it to mean, since everyone has their own interpretation of what the concept encompasses.

This lack of clarity creates significant challenges for talent management practices. Tansley also highlights the paradoxical nature of how organizations define talent. While it can recognize value and strengths, it can also marginalize high performers and create resentment among coworkers, ultimately impacting overall performance.

Suresh Narayanan, former managing director and CEO of Nestle India, offers a practical perspective: "For me, talent is a multiplicand of resources. You start with a certain amount of capital, a portfolio of brands and a defined infrastructure. The extent to which these resources create value depends on the multiplier—talent."

Bridging the Capability Gap

The core purpose of talent management is to address the gap between required capabilities—what the business needs—and available capabilities—what currently exists within the organization. Among these required capabilities, some are mission-critical because they directly impact the organization's core objectives.

For example, in a logistics company, route optimization and supply chain management capabilities are critical for efficient delivery and cost management. These essential capabilities can be found across different organizational levels, not just among managers. A frontline customer service team might demonstrate critical problem-solving skills that significantly impact customer satisfaction and retention.

Murthy's research identifies three distinct classifications of capabilities within employees:

  • Natural abilities (NA): The inherent strengths individuals are born with, such as creativity and interpersonal skills
  • Acquired capabilities (AC): Knowledge developed through education, training, and work experience
  • Unconscious capabilities (UC): Latent, untapped abilities that surface unexpectedly

Based on these classifications, the corporate talent equation can be expressed as: Talent = Natural Abilities (NA) + Acquired Capabilities (AC) × Unconscious Capabilities (UC).

By accurately identifying, developing, and aligning these capabilities, companies can build talent management systems that support long-term business success and effectively bridge the capability gap that hinders organizational growth.