India's Fashion Market Splits: Brands Struggle, Others Thrive
India's western fashion market shows uneven growth post-pandemic. While Nike and Uniqlo expand, Zara stalls and Adidas slows. Experts cite a structural shift toward functional clothing.
India's western fashion market shows uneven growth post-pandemic. While Nike and Uniqlo expand, Zara stalls and Adidas slows. Experts cite a structural shift toward functional clothing.
Young professionals from Bengaluru are moving to Mysuru for cleaner air, less traffic, and better quality of life. The pandemic and improved connectivity have accelerated this shift.
A Naukri survey reveals Gen Z professionals prioritize skill development and work-life balance over traditional rewards, forcing companies to rethink workplace strategies.
A new study reveals that 50% of Gen Z job seekers in India prioritise work-life balance over high salaries when choosing employers, reshaping hiring trends.
Dhurandhar's success transcends box office, sparking major viral trends on Instagram and X. From Akshaye Khanna's dance to 'Day 1 as a spy' memes, here's a look at the film's digital domination.
Forget minimalism! Clowncore beauty, with its bold colours and theatrical flair, is dominating runways. Discover why this trend is a rebellion against safe beauty and how to wear it.
Gen Z's new diss slang 'choppelganger' explodes on TikTok & X. Learn what this viral term for an ugly lookalike means, its origin story, and social media reactions. Dive into the evolving language of youth!
Gen Z redefines financial success, aiming for independence by 32. Facing inflation and debt, they turn to investing, side hustles, and social media for guidance. Discover their ambitious strategy.
Fashion is returning to bold basics. Discover how red, yellow, and blue are making a confident 2026 comeback, with style tips and luxury picks from Celine, Dior, and more.
A new trend reveals 71% of Indian Gen Z traveled to a new city for a concert. Discover how music is driving youth tourism and reshaping travel plans.
From clubbing to chanting: Discover how Bhajan Jamming is reshaping spiritual expression for Gen Z & Millennials in India. A NumroVani study reveals 68% interest among seniors.
From vibrant matcha to viral Oatzempic, discover the 5 healthy drink trends taking over Instagram feeds in 2026. See what's brewing!
Move over fairness creams! India's Gen Z is redefining beauty with skin-first routines, ingredient literacy & honest self-expression. Discover 9 actionable lessons to transform your approach.
The sci-fi series 'Space Gen: Chandrayaan', starring Nakuul Mehta and Shriya Saran, gets its OTT release date. Find out where and when to watch this ambitious space drama.
Two decades after its debut, Stephenie Meyer's Twilight saga endures. Explore how a generation's sincere teenage obsession evolved into a lasting, ironic love affair with the cringe.
From viral dosa joints to tiny ramen shacks, discover why India's Gen Z is ditching big chains for intimate, experience-driven micro-restaurants. Experts decode the trend's sustainability.
Heteroflexibility is now the fastest-growing sexuality, with a 193% surge. Discover what it means and why 50 million Americans are embracing this identity. Explore the trends now.
Explore Mumbai's coffee rave phenomenon where Gen Z swaps alcohol for cold brew and nightclubs for morning dance parties. Discover the sober-curious trend reshaping youth culture and café business.
Meet Mirumi, the new 'charm robot' flooding social media with happiness. Discover how this Tokyo-based character is shifting trends away from Labubu's eerie aesthetic. #SocialMediaTrends #DigitalArt
Reddit becomes the UK's fourth most-visited social media, reaching 60% of internet users. Growth driven by Google AI deal and Gen Z seeking authentic advice. Read the full story.
Discover how India's Gen Z creates new slang in real-time on social media and gaming platforms. Learn the top words of the year and what they reveal about digital identity. Read more!
Netflix's staggered release for Stranger Things S5 kept India hooked for 2 months, driving 152M Instagram views. Swiggy Instamart leveraged gesture tech for sales, revealing a merch gap. Explore the data.
Gen Z is driving change in 2026, demanding pay transparency, mental health support, and political accountability. Discover the data and voices shaping this new era.
Nykaa's Beauty Rewind 2025 report unveils India's top skincare, makeup, and fragrance trends. Discover what the nation loved, layered, and lived in this year!
In 2025, Bollywood masterfully revived classics with synth-pop & rap. Discover how Dhurandhar's 'Ishq Jalakar' and other hits became viral anthems, bridging generations. Read more!
Nykaa's Beauty Rewind 2025 report unveils India's top skincare, makeup, and fragrance trends. Discover what the nation loved, layered, and lived in this year!
A new survey shows 76% of Indians have no party plans for New Year's Eve, preferring Netflix, sleep, or social media. Discover why 'no plan' is the new plan and why resolutions are fading.
A new QuackQuack study reveals 22% of Gen Z daters in India use reverse psychology, like anti-compliments, to make dating lighter and protect their emotions. Explore the trend.
The superSpends 2025 report reveals how Gen Z is reshaping India's digital payment habits. Discover key trends in spending, saving, and credit usage. Read the full analysis now!
As 2025 ends, explore the 7 major dating trends like Shrekking and Black Cat Boyfriend that defined relationships and are set to influence 2026. Understand modern love's new vocabulary.