In a significant move for the UAE's luxury property sector, BNW Developments has officially launched the Tonino Lamborghini Residences on Al Marjan Island in Ras Al Khaimah. This project marks the prestigious Italian lifestyle brand's first entry into the emirate's residential real estate market, tapping into the growing demand for high-end, branded living experiences.
A New Benchmark in Luxury Living
The development is a clear indicator of the accelerating momentum behind branded residences in Ras Al Khaimah. This trend is being fueled by strategic waterfront development, planning led by hospitality principles, and increasing investor appetite for emerging destinations. The project will comprise a total of 377 units, offering a diverse portfolio that includes studios, one-, two-, and three-bedroom apartments, as well as villas, penthouses, and mansions.
Creative direction for the ambitious venture has been spearheaded by Mrs. Angela Krieger, with the interior design curated by Architect Mr. Carlos Rossi. The design philosophy seamlessly blends Tonino Lamborghini's iconic Italian aesthetic with a practical layout suited to Ras Al Khaimah's coastal, mixed-use environment.
Curating Investment-Grade Experiences
Commenting on the launch, Ankur Aggarwal, Chairman and Founder of BNW Developments, emphasized the project's vision. "At BNW, we don't just build homes, we curate investment-grade lifestyle experiences," he stated. "Partnering with Tonino Lamborghini is a milestone that reflects our vision to bring global design legends to the region. We are delivering spaces that celebrate heritage while creating tangible value for discerning investors and residents."
Vivek Oberoi, Managing Director and Co-Founder of BNW Developments, highlighted the emotional appeal of the brand. "The Tonino Lamborghini brand has always spoken the language of emotion, proportion, and beauty. Through this collaboration we are bringing this timeless, historical sensibility to Ras Al Khaimah, reimagined through BNW Developments' modern, cosmopolitan vision."
Shaping Destinations with a Signature Style
Tonino Lamborghini, Founder of the eponymous brand, shared his perspective on the partnership. He noted that every project is an opportunity to transform space into an experience, where living is about choosing daily emotions inspired by one's surroundings. "The partnership with BNW Developments opens a new chapter in a strategic market and allows us to shape a destination that tells my story and my vision: a balance between identity and future," he said. Lamborghini added that the project is designed for those seeking more—environments where contemporary comfort meets international charm, with every detail bearing his unmistakable signature style.
This development represents a fusion of Tonino Lamborghini's distinct design philosophy and lifestyle positioning with BNW Developments' expertise in urban residential projects. Industry experts observe that such collaborations are part of a wider regional trend. Branded residential projects are increasingly adopting hospitality frameworks to achieve greater differentiation, enhance long-term asset value, and boost their appeal to end-users.
As Ras Al Khaimah continues to strengthen its position as a hub for tourism, hospitality, and residential investment, developments like the Tonino Lamborghini Residences are playing a pivotal role in shaping the emirate's evolving and sophisticated real estate landscape.
About BNW Developments: BNW Developments is a premier real estate developer in the UAE with a bold portfolio boasting a Gross Development Value (GDV) exceeding AED 32 billion. Led by Chairman and Founder Ankur Aggarwal and Managing Director and Co-Founder Vivek Anand Oberoi, the company's elite team of over 500 professionals focuses on blending design intelligence with an investor-first strategy. The developer is known for creating ultra-luxury developments that fuse legacy with returns, catering to High-Net-Worth Individuals (HNIs), global investors, and leading financial institutions.
