Europe's New Car Market Contracts in January, Ending Growth Streak
New car sales across Europe experienced a notable downturn in January, declining by 3.5% year-on-year to 961,382 units, according to the latest data from the European Automobile Manufacturers’ Association (ACEA). This marks the first contraction since June, signaling a shift in the automotive landscape after months of growth.
Key Markets Drive Overall Decline
The overall fall was primarily fueled by weaker demand in several major European economies. Germany, France, Belgium, and Poland all reported reduced registrations, contributing significantly to the negative trend. Notably, Norway recorded the most severe drop, with new car registrations plummeting by approximately 76% compared to January 2025, highlighting regional disparities in market performance.
Sharp Contraction in Petrol Car Registrations
Petrol car registrations faced a substantial decline, falling roughly 26% from the previous year. This contraction was particularly pronounced in France, where registrations dropped by 49%, and in Germany, with a 30% decrease. As a result, the market share of petrol models shrunk from nearly one-third to just over one-fifth during the month, reflecting changing consumer preferences and regulatory pressures.
Electrified Vehicles Gain Significant Ground
In contrast, electrified vehicles demonstrated robust growth, capturing a larger portion of the market. Battery-electric car registrations increased by about 14%, plug-in hybrids surged by 32%, and hybrid-electric models rose by 6%. Collectively, these electrified vehicles accounted for 69% of all new registrations in January, up from 59% in the same month last year, underscoring the accelerating transition toward sustainable mobility.
Mixed Performance Among Automakers
Major automakers reported varied results. Volkswagen, BMW, Renault, and Toyota saw their registrations decline by 3.8%, 5.7%, 15%, and 13.4%, respectively. On the positive side, BYD posted an impressive 165% increase, while Stellantis and Mercedes reported gains of 6.7% and 2.8%. Tesla continued its downward trend, with sales falling 17% year-on-year, marking its thirteenth consecutive month of decline.
Industry Faces Mounting Challenges
The data emerges as Europe's automotive sector navigates multiple headwinds. The industry is under pressure from lower-cost Chinese competitors, which are gaining traction in the market. Additionally, the shift toward decarbonisation has faced delays, complicating long-term strategic planning. Trade uncertainty has also intensified following a recent ruling by the Supreme Court of the United States, which deemed most U.S. tariffs unlawful, potentially impacting global supply chains and market dynamics.
This combination of factors suggests a challenging period ahead for European automakers, as they balance evolving consumer demands, competitive pressures, and regulatory frameworks in a rapidly changing global environment.



