With Republic Day celebrations around the corner, Samsung has kicked off a major promotional campaign targeting home entertainment enthusiasts in India. The South Korean tech giant has unveiled its 'Super Big Republic, Super Big TV' sale, offering substantial benefits on its large-screen, artificial intelligence-powered televisions.
Massive Savings and Complimentary Premium Soundbar
The centerpiece of Samsung's Republic Day promotion is a lucrative complimentary offer. Purchasers of selected big-screen Samsung TV models will receive a free Samsung Soundbar, with the value of this bonus accessory going up to a staggering Rs 92,990. This move is designed to provide consumers with a complete, immersive audio-visual upgrade for their homes.
Beyond the free soundbar, the company is rolling out several other attractive deals to ease the buying process. Shoppers can avail of Samsung Care+ protection plans, which start at an affordable price point of just Rs 599. For payment flexibility, the brand is providing easy EMI options spanning up to 30 months, coupled with zero down payment schemes to reduce upfront costs.
Extended Sale Period and Widespread Availability
Unlike typical short-duration sales, this Republic Day offer has an extended window. The 'Super Big Republic, Super Big TV' sale commenced on January 8 and is scheduled to run all the way through January 31, 2026, giving customers ample time to make a decision.
The offers are not restricted to a single channel. Consumers can access these deals across multiple platforms, including the official Samsung.com website, all major e-commerce sites in India, and a wide network of offline retail stores spread nationwide.
Additional Financial Incentives for Buyers
To further sweeten the deal, Samsung has partnered with various banking institutions. Shoppers using select bank cards during the sale period can benefit from cashback offers of up to 20%. This initiative is aimed at helping customers save significantly during the Republic Day shopping season.
In a separate but related announcement, Samsung has also revealed a global partnership with streaming giant Netflix. From January 12 to February 22, Samsung Galaxy users worldwide can download an exclusive 'Stranger Things' theme and a collection of wallpapers from the Galaxy Store at no extra cost. This offer is available to users who download or launch the Netflix app within the specified dates.
Samsung's Republic Day sale underscores its strategy to leverage national festivals to boost sales of its premium consumer electronics. By bundling high-value soundbars and offering flexible payment plans, the company aims to make its advanced Vision AI-powered big-screen TVs more accessible, encouraging Indian households to start the new year with a superior home entertainment setup.