Andhra Pradesh Man Makes History with Record-Breaking Rs 2.08 Crore Number Plate Purchase
In a stunning display of luxury collecting, a vehicle registration number has shattered all previous records in India. The number plate DDC 0001 has been auctioned for an astonishing Rs 2.08 crore, establishing itself as the most expensive number plate ever sold in the country. This landmark transaction was conducted through the Big Boy Toyz (BBT) auction app and has rapidly become a viral topic across digital platforms.
Buyer Details and Regional Shift in Luxury Market
The winning bid was placed by Kiran Kolpakula, a buyer hailing from Guntur, Andhra Pradesh. This purchase is particularly noteworthy as it signals a significant shift in India's luxury collectibles landscape. Industry analysts observe that ultra-premium acquisitions are no longer confined to metropolitan hubs like Delhi and Mumbai. Instead, there is a burgeoning interest from affluent buyers in smaller cities and regional centers across the nation.
Big Boy Toyz Enters High-End Collectibles Arena
The sale marks a pivotal moment for Big Boy Toyz, a brand traditionally recognized for its trade in pre-owned luxury automobiles. With this auction, the company has officially ventured into the exclusive domain of high-end collectibles through its newly established Auction House division. Jatin Ahuja, the founder of BBT and former owner of the DDC 0001 plate, characterized the sale as a robust validation of the platform's trustworthiness and market position.
Ahuja emphasized that when dealing with assets of such monumental value, trust, authentication, and transparency are paramount. He further noted that serious collectors are emerging from diverse geographical regions, underscoring the democratization of luxury investments in India.
Social Media Erupts with Mixed Reactions
Unsurprisingly, the news has ignited a firestorm on social media, eliciting a spectrum of responses from the public:
- One user commented, "Should have bought a better vehicle from that amount…. self satisfying. Swag may sometimes make you throw your money down the drain."
- Another offered a more congratulatory perspective: "That's some serious dedication to standing out. Congrats to him for leveling up the license plate game!"
- A third user succinctly captured the irony of the situation: "Number plate cost more than the car."
Historic Context and Previous Records
The Rs 2.08-crore sale comfortably eclipses all prior benchmarks. In 2025, the number plate HR 88 B 8888 made headlines when it was auctioned for Rs 1.17 crore. However, that transaction ultimately fell through after the bidder failed to complete the payment. The plate was subsequently resold for a mere Rs 26.7 lakh, thereby cementing DDC 0001's status as the undisputed record-holder in this niche market.
Growing Appetite for Luxury Collectibles in India
Meanwhile, the BBT Auction House continues to highlight the escalating demand for luxury collectibles among Indian consumers. Its current listings feature prominent vehicles such as:
- Shilpa Shetty's Mercedes-Maybach GLS 600
- Rohit Shetty's Mercedes-Benz CLA 200d
- Dinesh Karthik's Range Rover Sport SVR
These offerings underscore how status-driven assets are evolving into a substantial and independent market segment, reflecting broader trends in wealth expression and investment diversification.
