Retired NFL legend Tom Brady kicked off the new year with a luxurious wrist flex that sent the internet into a frenzy. Over the weekend, the former quarterback posted a close-up shot of his wrist on Instagram, showcasing a stunning timepiece. He let the caption do the talking with a simple, cryptic "IYKYK" (If You Know, You Know).
The Multi-Lakh Dollar Watch Flex
The watch in question was no ordinary accessory. As reported by Ankita Yadav, it was an Audemars Piguet Royal Oak Perpetual Calendar, valued at a staggering approximately $482,985 (roughly ₹4 crore). The piece featured a ceramic case, a signature blue dial protected by sapphire crystal, and a matching blue ceramic strap. This flashy post came right on the heels of Brady's role as a broadcaster for FOX Sports during the Detroit Lions vs. Chicago Bears NFL game.
During that broadcast, Brady also made headlines for his commentary, comparing Bears rookie Colston Loveland to a "little mini Gronk," referencing his former teammate, tight end Rob Gronkowski. Apart from his professional takes, Brady shared a more reflective New Year's message last week, focusing on growth and challenging oneself physically, mentally, and emotionally, alongside photos that included his children.
Alix Earle's Family Fuels Dating Rumours
Just hours after Brady's watch post, the ongoing chatter about his connection with TikTok sensation Alix Earle received fresh fuel—this time from her own family. On Monday, January 5, it was reported that Earle's stepmother, Ashley Earle, posted a TikTok video. In the clip, while trying on her husband Thomas "TJ" Earle's blue velvet blazer, TJ leaned into the Brady buzz.
He joked, "I actually got that jacket because I saw Tom Brady wearing one like that." When Ashley pressed him, he doubled down with, "I swear to God." Ashley then told him she was not editing the comment out. This family joke gained traction because it followed a wave of rumours sparked by a video obtained by TMZ.
The St. Barths Connection and Source Claims
The original rumours were backed by a video from a New Year's Eve celebration in St. Barths. The footage reportedly showed Alix Earle rubbing Tom Brady's back and whispering in his ear at a nightclub. A source speaking to Us Weekly added more details, claiming, "Alix and Tom were together the entire night on New Year's Eve" at a party hosted by Palm Tree Crew.
The source described an "instant connection" and "a lot of chemistry" between the two, who reportedly met through mutual friends on the island. However, the same source attempted to downplay the seriousness, stating it was nothing serious and they were just laughing, dancing, and enjoying the party. It was noted that Earle recently split from Houston Texans wide receiver Braxton Berrios and is not currently looking for a serious relationship.
While Alix Earle has not directly addressed Brady by name, she seemingly nodded at the online moment. In her own post, she wrote, "Rumor has it we're still dancing," and spoke of "new friends, new memories, and new beginnings." The convergence of Brady's ultra-expensive watch reveal and the continued speculation about his New Year's Eve activities has created a perfect storm of celebrity gossip, blending sports, luxury, and viral social media moments.
