Category : Search result: alcohol advertising


Govt Plans Ban on Online Ads for High-Risk Drugs

Indian government proposes sweeping ban on online advertisements for Schedule G, H, H1, and X drugs to combat self-medication and antimicrobial resistance. Read about the new regulatory changes.

AI Content on OTT: Monetization Challenges in India

AI-generated content is rapidly expanding on Indian streaming platforms, but advertisers remain cautious about monetization strategies. Explore the future of advertising vs subscription models.

India's FSSAI Overhauls Alcohol Standards

FSSAI plans major alcohol reforms: stricter quality control, 'standard drink' labels, and clearer norms to promote responsible drinking in India's $50 billion market. Learn more.

Offshore Betting Ads Surge in India: 70% Complaint Rise

India sees a 70% surge in complaints against offshore betting ads on platforms like Instagram and Facebook. Despite a new gaming ban, apps like 1xBet and Parimatch exploit legal loopholes. Read the full investigation.

OTT Platforms Turn to Branded Content for Revenue

Indian streaming platforms are increasingly adopting brand-sponsored content to overcome monetization challenges as digital advertising remains nascent and subscriptions plateau. Learn how this strategy is reshaping content creation.

Railways Alcohol Rules: Can You Carry Liquor in Trains?

Planning to travel with alcohol on Indian Railways? Here's everything you need to know about the latest liquor carrying rules, state-wise regulations, and tips to avoid penalties during your train journey.

Salman Khan Legal Trouble Over Pan Masala Ad

Bollywood superstar Salman Khan finds himself in legal trouble after a misleading pan masala ad sparks controversy and potential violation of advertising guidelines.

Coca-Cola Uses AI for Christmas Ad in Marketing Revolution

Coca-Cola revolutionizes holiday advertising with groundbreaking AI-created Christmas campaign. Discover how artificial intelligence is transforming marketing and why Coke's GenAI chief is sending a crucial message to traditional ad agencies.

India's Alcohol Shift: Beer Down, Premium Spirits Up

India's drinking preferences are undergoing a dramatic transformation as beer consumption declines while premium liquor experiences unprecedented growth. Discover how tax policies and changing consumer tastes are reshaping the alcohol industry.

Google's AI Thanksgiving Ad Stuns with Tom the Turkey

Google makes advertising history with its first-ever Thanksgiving TV commercial created entirely using Artificial Intelligence. Discover how AI brought Tom the Turkey to life in this heartwarming holiday campaign.

Delhi Metro responds to complaint about pan masala ads

A Delhi Metro passenger's viral complaint about pan masala advertisements questioning their impact on public dignity receives official response from DMRC. Read the full story about civic responsibility and advertising ethics.

Google Revenue Tops $100 Billion for First Time

Google makes history as annual revenue crosses $100 billion mark. Discover which business segments drove this unprecedented growth and what it means for the tech giant's future.

One Sip of Alcohol Can Raise Dementia Risk: Study

Groundbreaking research reveals that even minimal alcohol consumption can significantly raise your risk of developing dementia, challenging previous beliefs about 'safe' drinking limits.

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