Samsung is gearing up for a significant reveal at the global tech stage, announcing plans to showcase the next generation of its artificial intelligence-driven home appliances and premium television technology at CES 2026 in Las Vegas. This move underscores a bold advancement in the company's Device eXperience Division strategy, aiming to redefine smart living.
The AI-Powered Home Ecosystem Evolves
According to JB Park, president and CEO of Samsung Southwest Asia, the company's AI appliances are approaching a crucial new phase. He promised experiences that are more differentiated and capable of deeply understanding users' daily routines. At the upcoming CES, Samsung will focus on demonstrating how AI-driven customized care combines with robust hardware performance across its Bespoke AI product range.
The lineup set for highlight includes several upgraded products:
- Bespoke AI AirDresser: Offers enhanced fabric care capabilities.
- Bespoke AI Laundry Combo: Provides smarter and more intuitive washing cycles.
- Bespoke AI WindFree Pro Air Conditioner: Delivers advanced, precise temperature control.
- Bespoke AI Jet Bot Steam Ultra: Acts as the flagship robot vacuum with significantly improved cleaning power.
Google Gemini Integrates into the Kitchen
In a major development, Samsung has revealed that its Bespoke AI Refrigerator Family Hub will feature an upgraded AI Vision system powered by Google Gemini. This marks the first-ever integration of Gemini's capabilities into a refrigerator. This powerful upgrade will expand the appliance's food recognition features well beyond the current limit of identifying 37 fresh and 50 processed food items. The result is expected to be a far more comprehensive, intelligent, and flexible kitchen management experience for users.
Next-Gen Display Technology for Premium Viewing
Beyond appliances, Samsung will also spotlight its display leadership. The company will present an expanded Micro RGB TV lineup at a special "The First Look" event scheduled for January 4, 2026. This new range represents the next evolutionary step in Samsung's proprietary Micro RGB display technology, which is poised to set a fresh benchmark for picture quality and immersion in premium home entertainment.
The announcements for CES 2026 signal Samsung's intensified commitment to embedding sophisticated, user-centric AI across its entire home ecosystem, while simultaneously pushing the boundaries of visual technology for the living room.
