Glass Found in Swiggy's Noice Chocolate Ignites Food Safety Concerns
A significant food safety issue has erupted across social media platforms after a consumer alleged discovering a piece of glass embedded within a dark chocolate bar from Swiggy's private-label brand, Noice. This alarming incident has triggered widespread public concern and reignited critical discussions regarding the safety standards of packaged food products in India.
Social Media Post Reveals Shocking Discovery
The matter gained traction when an X user, @DealsDhamaka, shared a post detailing what was described as a "shocking incident." According to the post, a follower identified as @Pras_SwiftMojo had ordered dark chocolate via Instamart. While consuming the product, he broke off a piece to offer to his child. The situation quickly turned distressing when the child immediately returned the chocolate, complaining of a sharp sensation.
The post elaborated, "To his absolute shock, there was a piece of glass embedded inside the chocolate." It further expressed grave concern over safety protocols, stating, "This is extremely concerning and unacceptable; food safety should never be compromised. Shameful."
Customer Emphasizes Accountability Over Attention
In the comments section, the customer clarified that his primary objective was not to seek personal attention but to spotlight a critical safety lapse. He wrote, "Thanks @DealsDhamaka, just wanted to ensure it reaches people and not for any farming. Brands don't have the accountability and wanted to make sure they serve quality as they claim on the labels." This statement underscores a growing demand for corporate responsibility in the food industry.
Noice Brand Responds with Investigation Promise
Noice addressed the complaint promptly on its official X handle, acknowledging the seriousness of the allegation. The brand stated, "Hi Vineeth, this is concerning, and such consumer safety complaints are taken very seriously. We have reached out to the customer for details and are investigating this on priority with the manufacturing partner and across the supply chain." This response highlights the brand's commitment to resolving the issue and ensuring thorough scrutiny of its production processes.
Disclaimer: This report is based on a social media post. The claims presented have not been independently verified by Bharat Horizon.
