The prestigious Indian Institute of Technology Delhi has unveiled an innovative executive education program designed to transform careers in marketing and branding. The Continuing Education Programme (CEP) at IIT Delhi has announced the launch of a comprehensive six-month Executive Certificate Programme in Brand Management, specifically created for students, recent graduates, and early-career professionals seeking to advance their marketing expertise.
Program Structure and Learning Methodology
This cutting-edge program will be delivered entirely through live online sessions conducted by distinguished IIT Delhi faculty members and experienced industry practitioners. The carefully designed curriculum combines multiple learning approaches including interactive lectures, detailed tutorials, real-world case studies, group discussions, and hands-on applied projects.
The six-month program features a convenient weekend schedule with live sessions specifically arranged to accommodate both students and working professionals. Participants will explore 17 comprehensive modules covering essential topics such as brand strategy development, consumer behavior analysis, digital marketing techniques, brand positioning strategies, and brand equity management.
Throughout the program, learners will engage in interactive discussions and work on a capstone project that allows them to apply theoretical knowledge to practical branding challenges faced by modern businesses.
Eligibility and Certification Details
The program maintains an inclusive approach to admissions, welcoming graduates from any academic discipline. This open eligibility criteria ensures accessibility to a diverse range of learners with varying educational backgrounds.
Participants who successfully complete the program requirements will receive a Certificate of Completion from IIT Delhi, providing significant credibility and enhancing career prospects across multiple domains including marketing, brand management, retail, product strategy, and entrepreneurship.
The program requires participants to maintain a minimum attendance of 70% and successfully complete a capstone project that demonstrates applied branding knowledge. The comprehensive assessment approach ensures graduates possess both theoretical understanding and practical implementation skills.
Career Opportunities and Key Program Information
This executive certificate program equips learners with the knowledge and practical skills needed to develop effective brand strategies, manage sophisticated marketing campaigns, and drive measurable business results across various industries.
Graduates can pursue rewarding roles such as brand executive, brand manager, product manager, and marketing strategist across diverse sectors including FMCG, retail, technology, media, fashion, e-commerce, and healthcare.
Important program dates include a registration deadline of November 29, 2025, with the program commencing on January 25, 2026. The program fee is set at ₹1,20,000 plus 18% GST, representing a valuable investment in professional development with returns in enhanced employability and career advancement opportunities.
By combining academic rigor from one of India's premier educational institutions with real-world industry exposure, this program prepares participants to excel in competitive job markets, accelerate professional growth, and leverage emerging opportunities in the dynamic fields of marketing and branding.
