The Indian Institute of Technology Roorkee, through its Continuing Education Centre, has announced the launch of the Executive Programme in AI for E-Commerce & Quick Commerce in collaboration with TeamLease EdTech.
Programme Overview
The 6-month programme is designed to help working professionals build applied capabilities in artificial intelligence for one of India’s fastest-evolving digital business sectors. As e-commerce and quick commerce platforms continue to transform how businesses acquire customers, manage inventory, personalise experiences, optimise pricing, and fulfil orders, the demand for professionals who can combine AI understanding with business execution has grown significantly. This programme aims to bridge that need by helping learners understand how AI, machine learning, NLP, generative AI, and big data are applied across modern commerce environments.
Delivery and Structure
The programme will be delivered through live online sessions, with an optional campus immersion at IIT Roorkee. It is structured for professionals working in or aspiring to enter e-commerce, quick commerce, retail, product, analytics, operations, customer experience, and digital business roles. Learners will engage with real-world commerce use cases, hands-on applications, and a capstone project designed around practical business challenges such as recommendations, churn, pricing, forecasting, and customer intelligence.
Curriculum Highlights
The curriculum covers key areas including AI foundations, data pipelines, exploratory data analysis, customer segmentation, recommendation systems, demand forecasting, inventory planning, dynamic pricing, last-mile operations, customer analytics, fraud detection, NLP, generative AI, semantic search, AI-powered support agents, and business storytelling. Participants will also gain exposure to tools and technologies such as Python, Power BI/Tableau, Elasticsearch/OpenSearch, collaborative filtering models, association rule mining, LLM-based chatbots, RAG architectures, NLP models, and open-source LLMs.
Expert Insights
Speaking on the launch, Prof. Soumitra Satapathi, Coordinator - Continuing Education Centre, IIT Roorkee, said, “The growth of e-commerce and quick commerce is reshaping business models, customer expectations, and operational decision-making. Artificial intelligence is no longer limited to technology teams; it is becoming central to how organisations compete, serve customers, and scale efficiently. Through this programme, IIT Roorkee aims to help professionals build a strong understanding of AI-led commerce systems and apply these concepts to meaningful business challenges.” The programme is coordinated by Prof. Eshan Bhatt, Programme Coordinator, IIT Roorkee, and Prof. Rajat Agrawal, Program Co-Coordinator, IIT Roorkee. Their academic expertise in information systems, digital technologies, operations management, supply chain strategy, innovation, and technology-enabled decision-making brings strong interdisciplinary depth to the programme.
Certification and Eligibility
Participants who successfully complete the programme will receive a certificate from the Continuing Education Centre, IIT Roorkee. The programme is open to graduates and diploma holders, and is suitable for professionals with a foundational understanding of data analytics who wish to transition into AI-driven commerce roles. Admissions for the upcoming cohort are now open. Interested candidates can visit the programme website for details on eligibility, curriculum, fee structure, and application timelines.
