In a strategic move to diversify its service portfolio, leading real estate consultancy Anarock has officially launched a dedicated Project Management and Engineering Services vertical. The new arm, named ANAROCK Project Management Consultants (APMC), aims to become a significant growth engine for the group, targeting an ambitious revenue of Rs 300 crore by the financial year 2027-28 (FY28).
Strategic Expansion into Project Management
The launch marks a calculated expansion beyond Anarock's core advisory and transaction services. The company is leveraging its deep-rooted expertise in the real estate sector to offer end-to-end project management solutions. This includes overseeing design, engineering, procurement, construction, and commissioning for a wide range of projects, from residential complexes and commercial offices to industrial parks and data centers.
Anuj Puri, Chairman of Anarock, highlighted the strategic rationale behind this launch. He pointed to the immense opportunity in India's infrastructure and real estate development landscape, where timely and cost-effective project execution is paramount. The new vertical is designed to address the growing demand for professional, integrated project management that can ensure quality, adherence to timelines, and budget control.
Leadership and Market Ambitions
To lead this ambitious foray, Anarock has appointed industry veteran Manoj Gaur as the President of the Project Management and Engineering Services division. Gaur brings over three decades of experience in project execution and management, a move that signals the company's serious intent to capture market share.
The company has set a clear financial roadmap for the new business. The immediate target is to achieve a revenue of Rs 50 crore in the current financial year (FY25). This is expected to grow substantially, reaching the Rs 300 crore mark within the next three years by FY28. This growth is projected to be driven by securing a robust pipeline of projects across key Indian real estate markets.
Capitalizing on India's Construction Boom
The launch of APMC is timed to capitalize on the sustained boom in India's construction and infrastructure sectors. With significant government impetus on infrastructure development, smart cities, and industrial corridors, coupled with strong private sector investment in residential and commercial real estate, the demand for professional project management services is at an all-time high.
Anarock's established brand reputation and extensive client network in the real estate domain provide a ready platform for cross-selling these new services. The company believes that by offering a holistic suite of services—from land acquisition advisory and transactions to actual project execution management—it can create a unique and compelling value proposition for developers, institutional investors, and corporate clients.
This diversification also serves as a strategic hedge, allowing Anarock to build multiple revenue streams. While traditional brokerage and advisory services remain its cornerstone, the project management vertical is poised to become a high-margin, annuity-like business that contributes significantly to the group's bottom line in the coming years. The success of this initiative could redefine Anarock's position in the market, transforming it from a premier consultant to a comprehensive real estate solutions partner.
