Kalki Koechlin: OTT boom has plateaued, too much content
Actress Kalki Koechlin discusses the saturation of streaming platforms, the loss of weekly anticipation, and hopes for a new creative cycle in the film industry. Read her candid take.
Category : Search result: OTT platforms impact
John Abraham's 6 Career-Defining Films on OTT
As John Abraham turns 53, we revisit his iconic roles in 'Dhoom', 'Force', 'The Diplomat' and more that made him Bollywood's ultimate action hero. Stream these films now on Netflix, Prime Video, and other platforms.
New Malayalam, Tamil, Telugu OTT Releases This Week
This week's OTT lineup brings fresh Malayalam, Tamil, and Telugu content. Stream new series starring Nivin Pauly, Mammootty, and more across JioCinema, ZEE5, Netflix.
Govt Enforces Strict IT Rules for Social Media, OTT Accountability
The Indian government enforces IT Rules 2021, holding social media & OTT platforms accountable for unlawful content. Learn about new user obligations, grievance redressal, and penalties.
New Malayalam OTT Releases This Week: Full List
Get ready for a fresh wave of Malayalam entertainment! This week's OTT releases feature 5 exciting new movies and series, including a much-awaited thriller and a family drama. Discover your next binge-watch now!
OTT Viewership Declines as Platforms Play Safe
Weekly viewership for streaming originals is falling sharply as OTT platforms rely on established franchises, leading to audience fatigue. Experts cite choice overload and a shift to regional content as key factors.
December OTT Releases: New Shows & Movies to Watch
December's OTT lineup is packed! Watch Ayushmann's Thamma, Madhuri's Mrs Deshpande, Kapil Sharma's new season & more. Your guide to Bollywood's digital premieres.
Nagpur Marathi Film Festival Sparks Industry Dialogue
The two-day Marathi Film Festival in Nagpur concluded successfully, featuring acclaimed films and seminars on challenges like OTT impact and theatre availability. Read more.
Neil Nitin Mukesh: 40 Years in Film, Gujarati Roots
Actor Neil Nitin Mukesh opens up about his family legacy, completing 40 years in cinema, his love for Gujarat, and views on evolving film trends. Read the exclusive interview.
Aamir Khan Advocates for Diverse Film Consumption
Bollywood superstar Aamir Khan emphasizes the importance of diverse film viewing and clarifies his stance on OTT platforms. Discover his insights on cinema's evolving landscape.
Netflix Buys Warner Bros for $82.7 Billion
Netflix acquires Warner Brothers Discovery for $82.7 billion, aiming for Oscars and blockbusters. The mega-deal sparks fears for cinemas and competition. Explained.
Kunal Roy Kapur on OTT's shift to simple, truthful stories
Actor Kunal Roy Kapur says streaming platforms now favour quiet, intimate dramas mirroring real life over hyper-stylized content. He discusses his series 'Thode Door Thode Paas' and the Instagram casting shift.
The Family Man Creators on Rukma's Paternal Struggle
Creators Raj Nidimoru & Krishna DK reveal the challenge behind Rukma's character arc in The Family Man, where a reluctant man confronts unexpected fatherly love. Dive into the making of the hit show.
Netflix buys Warner Bros. for $72B, reshaping Hollywood
Netflix's historic $72 billion acquisition of Warner Bros. studios and HBO marks a seismic shift in entertainment. Discover how the streaming giant's deal changes the game for India and global audiences.
Stranger Things 5 Loses Netflix Top Spot to Sean Diddy Combs Series
Stranger Things 5 Volume 1, released Nov 26, 2025, was dethroned from Netflix's #1 spot in just a week by 'Sean Combs: The Reckoning'. Discover the shocking viewership numbers and the controversy behind the new chart-topper.
Shefali Shah, Huma Qureshi talk Delhi Crime, OTT power
Actors Shefali Shah and Huma Qureshi discuss their roles in Delhi Crime Season 2, the transformative impact of OTT platforms, and the responsibility of using their platform to change narratives. Exclusive insights from their Expresso interview.
Netflix Buys Warner Bros for $72B, Shakes Up Streaming
Netflix stuns Hollywood with a $72 billion deal to acquire Warner Bros' film & streaming assets, including Harry Potter and HBO. Analysts warn of price hikes and regulatory battles. Read more.
Netflix Buys Warner Bros Discovery Unit for $72B
Netflix, the world's largest streaming service, is set to purchase Warner Bros Discovery's studios and streaming assets for a staggering $72 billion. This deal could reshape the global entertainment landscape. Read more about the implications.
Netflix buys Warner Bros. Discovery for $82.7 billion
Netflix announces a historic $82.7 billion acquisition of Warner Bros. Discovery, uniting streaming giant with iconic film & TV library. Deal to close in 2026.
OTT Reshapes Indian Films: Pahwa & Raza on New Era
Veteran actors Manoj Pahwa and Ayesha Raza discuss how OTT platforms are breaking stereotypes and enabling fresh narratives in Indian entertainment. They also talk about their upcoming Netflix show 'Single Papa'.
BIF and COAI clash over mandatory SIM binding for OTT apps
Major tech and telecom bodies clash over India's new SIM binding rule for WhatsApp, Signal. BIF flags concerns, COAI supports. Details on the 90-day deadline and six-hour logout rule inside.
Rasika Dugal Reveals Secrets of Delhi Crime 3 & Mirzapur
Exclusive interview: Rasika Dugal discusses preparing for Delhi Crime Season 3, the iconic Beena Tripathi, and her unique 7-year journey shadowing a real police officer. Discover the details fans loved.
Dulquer Salmaan: OTT Deal Was Tough for 'Lokah'
Dulquer Salmaan reveals streaming platforms initially rejected 'Lokah: Chapter 1 – Chandra' despite cameos. The actor-producer criticizes OTT deals focused on star screen time over quality. Read the full story.
New Telugu OTT Releases: Rashmika's The Girlfriend & More
Streaming platforms drop a fresh slate of Telugu content from Dec 2-7. Watch Rashmika Mandanna's The Girlfriend, crime thrillers, and hilarious capers. Your curated guide is here!
Shefali Shah: 'AI Can't Be Soul of Creative Project'
Shefali Shah opens up on Delhi Crime Season 3, working with husband Vipul Shah in 'Hisaab', the OTT boom, and why extended work hours shouldn't be Bollywood's norm. Exclusive interview.
Streaming Apps Prioritize Watch Time Over Subscriber Count
Indian OTT platforms now value user engagement and watch time as paid subscriptions plateau. Learn how AVoD plans and regional content are shaping the new strategy.
Two Much Tops Prime Video India's Unscripted Charts
Kajol and Twinkle Khanna's chat show 'Two Much' becomes Prime Video India's top unscripted series, reaching 93% of postal codes. Discover the success story and netizen reactions.
Taxi Driver 3 Episode 3 Tops Ratings Nationwide
Taxi Driver Season 3 dominates ratings, crushing episode 3 on November 28. Lee Je-hoon returns as Kim Do-gi in this justice-driven thriller. Read more about the record-breaking show!
Pankaj Tripathi: OTT platforms restrict creativity
Bollywood star Pankaj Tripathi reveals why he chose YouTube over big OTT platforms for his production, citing excessive control and censorship stifling creative freedom in digital streaming.
Pankaj Tripathi Reveals OTT Platforms Restrict Creativity
National award-winning actor Pankaj Tripathi exposes how OTT platforms are constraining creativity by blocking improvisation and requiring legal approval for every line. Read his shocking revelations.
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