The Indian Institute of Management (IIM) Jammu is set to host the 13th edition of the AIM–AMA Sheth Foundation Doctoral Consortium and International Marketing Conference, scheduled from July 1 to July 4. This four-day international academic event is organized in collaboration with the Academy of Indian Marketing (AIM) and the AMA Sheth Foundation, USA.
Global Participation and Collaboration
The conference will bring together globally renowned marketing scholars, distinguished journal editors, eminent faculty mentors, doctoral researchers, industry leaders, and practitioners from leading universities, business schools, and research institutions in India and abroad. The event aims to foster collaboration and knowledge exchange in the field of marketing.
Director's Remarks
Addressing a press conference, IIM Jammu Director Prof BS Sahay highlighted the significance of hosting the conference. He emphasized that the event would provide a platform for cutting-edge research and networking opportunities for participants from around the world.
Event Details
The conference will feature presentations, panel discussions, and workshops covering various aspects of marketing, including consumer behavior, digital marketing, branding, and marketing analytics. Doctoral researchers will have the opportunity to present their work and receive feedback from leading experts.
