The Indian Street Premier League has officially opened the bidding process for co-ownership of the Srinagar Ke Veer franchise. This team is currently owned by Bollywood superstar Akshay Kumar. The league presents a fresh opportunity for investors and corporate entities to partner with one of India's most rapidly expanding cricket properties.
Bidding Deadline and Team Performance
Interested parties must submit their bids by January 31. Srinagar Ke Veer has built a reputation as one of the most consistent performers in the ISPL since the league began. The franchise reached the semi-finals during the inaugural season. They followed this achievement with a runners-up finish in Season 2. This track record demonstrates strong on-field results and a steadily increasing fan following.
ISPL's Structure and Leadership
Launched in 2024, the Indian Street Premier League quickly established itself as India's first tennis-ball T10 cricket league. It successfully blends grassroots participation with mass-market entertainment. A high-profile Core Committee guides the league's operations. This committee includes cricket legend Sachin Tendulkar, Ashish Shelar, Minal Amol Kale, and Suraj Samat. Their involvement ensures strategic oversight and professional governance.
Celebrity Involvement and National Appeal
ISPL features an impressive lineup of celebrity co-owners across its franchises. This list includes Amitabh Bachchan with Majhi Mumbai, Salman Khan with Delhi Superheros, and Ajay Devgn with Ahmedabad Lions. Sourav Ganguly, Saif Ali Khan, and Kareena Kapoor Khan co-own the Tiigers of Kolkata. Hrithik Roshan backs the Bengaluru Strikers, while Suriya supports Chennai Singams and Ram Charan is involved with Falcon Risers Hyderabad. This unique fusion of sports and popular culture has significantly helped the league expand its national presence.
Official Statement on the Opportunity
Suraj Samat, who serves as both a Core Committee Member and the League Commissioner for ISPL, commented on the co-ownership opportunity. He stated that the league has evolved into a scalable sports property with robust commercial and competitive fundamentals. Samat added that the Srinagar Ke Veer co-ownership model allows partners to actively participate in franchise value creation. Investors can contribute to the league's broader ecosystem and support its long-term growth alongside Akshay Kumar.
Viewership and Participation Growth
ISPL's rapid expansion is clearly reflected in its viewership and participation numbers. Season 2 achieved a television reach exceeding 28 million viewers. This figure represents a substantial 47 percent increase in TV viewership. Digital platforms generated an impressive 47.4 million video views during the same season. The league also surpassed 4.4 million player registrations for Season 3. Trials for these players were conducted across 101 cities throughout India.
Broadcast and Long-Term Vision
The Star Sports Network broadcasts ISPL matches live on television. JioHotstar handles digital streaming, providing nationwide visibility for all franchises. The league's long-term vision focuses on building a structured national competitive framework. This framework aims to create a clear pathway from grassroots cricket to the national stage.
ISPL Season 3 is currently in progress. The season runs from January 9 to February 6. All matches are being held at the Lalbhai Contractor Stadium in Surat. This season features an expanded competition with eight teams participating.
