Kangana Ranaut, who is preparing for the release of her upcoming film 'Bharat Bhagya Vidhata', has opened up about why she decided to take control of her social media accounts from her team. The actress emphasized her preference for a more personal and authentic connection with her followers.
Kangana's Approach to Social Media
The 'Queen' star discussed her hands-on approach to social media, explaining that she is actively involved in responding to messages and engaging with users herself. When asked whether she personally replies to comments and how much time she dedicates to social media interactions, Kangana stated that she does not leave that responsibility entirely to her team.
Reclaiming Control
Recalling the moment she decided to reclaim control of her accounts, Kangana said in an interview with IANS, "I asked my social media team, 'What is this?' Are you writing a letter to the headmaster with so much respect? What kind of captions are these? It feels like you are apologising to stay alive. So, I said, no, this is not going to go like that. Simple right things. I am eating this, so simply write this. It feels like you are apologetic for everything. That's not how it's going to work."
Authenticity Over Sanitization
The actor further explained that she does not believe in presenting a carefully sanitised version of herself online. Speaking about the challenges of living under constant public scrutiny, she said, "So obviously, I don't like to live like that. And I think it's not easy to be in public space. It's not like we don't say anything that we are not ashamed of. Or we don't feel bad. Or somehow, even if it's a small thing, it becomes an angle of a photo. Or how we have ever styled something or said something. We feel, 'Oh, that was a wrong decision; that was a wrong call.' I could have done better. We feel like that. Now you don't have to tell anyone."
Pressure of Public Scrutiny
Kangana also spoke about the pressure celebrities face when every action, statement, or photograph becomes a topic of public discussion. Reflecting on how personal mistakes often become widely visible, she said, "Reading the comments is a different thing. But you feel it yourself. So, you have days like that. Now it is published all over the place. Neither its response nor its anything—that one line did this. Or I could have done better with my photo from that angle; the same photo is being put everywhere. So, such embarrassment happens to celebrities. That your mistakes are published all over the nation. But as far as comments are concerned, comments are irrelevant to me."
Reputation for Open Expression
Over the years, Kangana has built a reputation for expressing her views openly and without filters on social media. Her latest remarks offer a glimpse into why she prefers handling her online presence herself rather than relying entirely on a professionally managed team. This approach allows her to maintain a direct and unfiltered connection with her audience, reflecting her commitment to authenticity in a world of curated online personas.
