Nivin Pauly's horror comedy film 'Sarvam Maya' continues to perform strongly at the box office. The movie has maintained good momentum even after more than three weeks of release. It shows impressive staying power in theaters across India.
Day 24 Collection Shows Solid Numbers
On its twenty-fourth day in theaters, 'Sarvam Maya' earned approximately Rs 1.31 crore in net collections within India. Early estimates from the Sacnilk website confirm these figures. This represents a significant jump from the previous day's earnings of Rs 95 lakhs on Friday.
The film's total collection has now reached Rs 71.46 crores nationwide. This milestone comes after the movie completed its third week with a respectable Rs 11.5 crores in earnings. While this third-week figure showed a drop compared to the previous week, the overall performance remains strong.
Audience Interest Remains High
Occupancy data reveals growing audience interest in the film. On January 17, 'Sarvam Maya' recorded an overall Malayalam occupancy rate of 28.94%. The day started slowly with morning shows attracting 15.26% occupancy.
Viewer numbers improved steadily throughout the day. Afternoon shows saw occupancy rise to 25.46%. Evening performances climbed further to 29.49%. Night shows delivered the strongest performance with occupancy reaching 45.56%.
Film Details and Creative Team
'Sarvam Maya' is directed by Akhil Sathyan and features Nivin Pauly in the lead role. The supporting cast includes Aju Varghese, Preity Mukhundhan, and Janardhanan in important roles. The film skillfully blends horror, comedy, and feel-good moments in an accessible way.
Positive Audience Response
Online reviews for 'Sarvam Maya' have been overwhelmingly positive. Viewers appreciate the film's refreshing approach to the feel-good genre in Malayalam cinema.
One enthusiastic viewer commented, "What a pleasant surprise from Nivin Pauly. This film marks a refreshing comeback for feel-good Malayalam cinema. For several months, the industry has lacked decent, simple comedy and feel-good movies. The market seemed flooded with mystery thrillers, serial killer stories, and horror films. 'Sarvam Maya' comes as a huge relief."
The viewer continued, "In my opinion, creating a good comedy or feel-good film requires more genuine talent than making a thriller. Thrillers can sometimes borrow basic ideas from foreign sources that most Malayalam audiences might never discover. But comedy and feel-good films need originality, strong writing, and most importantly, likable actors."
Another viewer shared, "'Sarvam Maya' is a beautiful feel-good Malayalam movie that touches the heart with its emotional mix. The film delivers exactly what audiences have been missing."
The film's success demonstrates that audiences continue to appreciate well-made entertainment that balances different genres effectively. 'Sarvam Maya' has found its audience through positive word-of-mouth and consistent performances from its cast.
