Ramayana: Part 1 Takes Center Stage at CinemaCon 2026
Following the successful launch of its first major promotional asset, the 'Rama' glimpse, in Los Angeles and New York, producer Namit Malhotra and leading actor Yash have now taken their magnum opus 'Ramayana: Part 1' to CinemaCon 2026. The event, held in Las Vegas from April 13 to 16, serves as a pivotal platform for the global film industry.
Grand Reveal and Detailed Artwork
At the heart of the venue, a large banner-style poster was prominently displayed, offering detailed close-up looks and high-resolution, intricately designed character artworks. These featured Yash as Ravana and other key cast members, including Kapoor as Rama. A special poster titled Enter the World of Ramayana invited delegates to experience what is described as one of the most ambitious theatrical productions currently in post-production.
The write-up on the poster emphasized the film's global appeal, stating: "CinemaCon delegates are invited to experience one of the most ambitious theatrical productions currently in post-production and slated for worldwide theatrical release this year - Ramayana, a sweeping mythological epic filmed for IMAX and designed as a global tentpole event."
Behind the Scenes: A Cinematic Spectacle
Drawing from the 5,000-year-old myth that continues to influence cultures across continents, 'Ramayana' is being crafted as a cinematic spectacle for modern audiences. The production combines large-format filmmaking with cutting-edge visual effects by DNEG, an 8-time Academy Award-winning VFX studio. Additionally, it features an unprecedented musical collaboration between legendary composers Hans Zimmer and A.R. Rahman.
Exclusive Previews and Industry Engagement
Throughout CinemaCon, the Ramayana team hosted private previews and open house conversations in the Milano III Ballroom. These sessions provided a first look at the film's scale, vision, and global release strategy. Key figures such as DNEG CEO and producer Namit Malhotra, major film star and producer Yash, and members of the Prime Focus Studios executive team were available to connect with partners interested in the film's journey.
Daily 'Open House' hours were scheduled from April 12th through 16th, facilitating deeper industry engagement.
CinemaCon: A Global Gathering
CinemaCon remains the largest and most significant annual gathering for the global motion picture theatre industry. It brings together Hollywood studios, cinema owners, and vendors for four days of networking and presentations. According to Variety India, this year's event is expected to attract numerous industry professionals, exhibition booths, and over 15 demonstration suites.
Competition and Release Details
Besides 'Ramayana', the event featured presentations from Hollywood heavyweights. These included Christopher Nolan's 'The Odyssey', Marvel's 'Spider-Man: Brand New Day' and 'Avengers: Doomsday', as well as the sci-fi flick 'Dune: Part Three'. Directors and star casts took the big stage to promote their films, highlighting the competitive landscape.
Directed by Nitesh Tiwari, 'Ramayana: Part 1' is slated for a Diwali 2026 release, positioning it as a major cinematic event for that year.
Global Ambitions and Industry Impact
The makers are reportedly going all out to set 'Ramayana' on a global stage, leveraging CinemaCon's platform to showcase its potential as a blockbuster. With its blend of mythological storytelling, advanced technology, and star power, the film aims to resonate with audiences worldwide, marking a significant step for Indian cinema in the international arena.
