Simca Advertising Limited has announced that its Initial Public Offering (IPO) will open for subscription on May 8, 2026. The company, which is a key player in the advertising and marketing sector, aims to raise significant capital through this public issue to fuel its expansion plans and strengthen its market presence.
IPO Details
The IPO comprises a fresh issue of equity shares, with no offer-for-sale component. The price band for the issue has been set between Rs 120 and Rs 125 per equity share of face value Rs 10 each. The minimum lot size for application is 100 shares, and the IPO will close on May 12, 2026. Investors can bid for the shares in multiples of the lot size thereafter.
Objectives of the Issue
The proceeds from the IPO will be utilized primarily for working capital requirements, funding capital expenditure for technology upgrades, and general corporate purposes. The company also plans to invest in digital advertising capabilities to capture a larger share of the growing online advertising market in India.
Company Overview
Simca Advertising Limited is a full-service advertising agency that offers a wide range of services including creative design, media planning, and digital marketing. The company has a strong client base across various sectors such as FMCG, retail, and real estate. With the IPO, the company aims to enhance its brand visibility and scale operations.
Financial Performance
For the fiscal year ended March 2025, the company reported a revenue of Rs 150 crore and a net profit of Rs 12 crore. The company has shown consistent growth in revenue and profitability over the past three years, driven by an increase in client engagements and expansion into new geographies.
Key Dates
- IPO Open Date: May 8, 2026
- IPO Close Date: May 12, 2026
- Basis of Allotment: May 15, 2026
- Refunds: May 16, 2026
- Credit to Demat Account: May 17, 2026
- Listing on BSE/NSE: May 18, 2026
Lead Managers and Registrar
The book-running lead managers for the IPO are SBI Capital Markets Limited and Yes Securities (India) Limited. The registrar for the issue is Link Intime India Private Limited. The equity shares are proposed to be listed on the Bombay Stock Exchange (BSE) and the National Stock Exchange (NSE).
How to Apply
Investors can apply for the IPO through their bank accounts using the ASBA (Application Supported by Blocked Amount) facility. Additionally, they can also use the UPI (Unified Payments Interface) mechanism for online applications. The minimum investment required for retail investors is Rs 12,500 (100 shares at the upper price band).
Analysts have given a mixed response to the IPO, with some highlighting the company's strong growth trajectory and others cautioning about the competitive nature of the advertising industry. The subscription status will be closely watched in the coming days.
