2026 Reality Check: AI Must Show Value or Shut Down
2026 marks a pivotal year for AI as companies demand real ROI. Explore key tech trends, from data centre boom in India to AI's impact on jobs and security. Read more.
Category : Search result: generative AI ROI
Return on Intelligence: The New Growth Metric for CMOs
Discover why Return on Intelligence (ROI) is replacing traditional metrics as the key growth currency for Chief Marketing Officers in India's data-driven economy. Learn how to leverage AI and data.
High-ROI Tech Investment Opportunity Emerges in Coimbatore
Discover why Coimbatore is becoming India's next major tech hub. This article explores the high-return investment potential in the city's booming technology and real estate sectors.
Real-Time Payments Surge as E-commerce Fraud Rates Ease
Visa's 2025 report reveals a global shift to real-time payments and a dip in fraud rates. Discover how merchants are using AI to fight threats and boost revenue.
Amazon exec predicts screenless tech future for youth
Amazon's Panos Panay forecasts a shift to 'ambient intelligence' as younger generations tire of smartphones and doomscrolling. The future is seamless, screenless AI.
Zubeen Garg's Last Film Sets Box Office Record in Assam
Amidst the socio-political upheaval following Zubeen Garg's death, his final film 'Roi Roi Binale' releases as planned on October 31, 2025, and breaks all records. Read the full story.
2025 Box Office Review: Hits, Trends & 2026 Preview
As 2025 ends, we analyze Bollywood's box office: Dhurandhar's record run, surprise ROI hits like Mahavtar Narasimha, and expert insights on content-driven success. Plus, a peek at 2026's mega releases like Ramayana and Dhurandhar 2.
AI Revenue Paradox: TCS, Accenture Growth Without Net Gain
Generative AI is the fastest-growing segment for IT giants like TCS and Accenture, but experts warn it's replacing legacy revenue, not creating new business. Discover the deflationary pressure on IT billings.
AI App Splat Creates Personalised Colouring Books for Kids
Splat, a new AI app from Lone Palm Labs, transforms personal photos into printable colouring pages for children. Available on iOS and Android in India, it offers a unique creative tool amidst debates on AI for kids.
AI Training vs Copyright: India's Legal Debate Explained
Legal expert Rahul Matthan argues AI model training doesn't breach India's Copyright Act, but the generated output might. DPIIT's approach needs a rethink. Read the full analysis.
Game Awards Revoked After AI-Generated Textures Found
Indie Game Awards strips Clair Obscur: Expedition 33 of Game of the Year and Debut Game titles after confirming use of generative AI. Read about the controversy and new winners.
AI Deepfake Crisis Hits US Schools, Laws Struggle to Keep Up
US schools face a silent crisis as AI-generated explicit deepfakes of students surge. From 4,700 cases in 2023 to 440,000 in early 2025, schools are unprepared. Read about the legal battles and trauma.
TCS Launches 6th Google Gemini AI Centre in São Paulo
Tata Consultancy Services opens its sixth global Google Cloud Gemini Experience Centre in Brazil to help Latin American enterprises prototype and scale AI solutions. Read more.
2026: AI Litmus Test for India's IT Firms
In 2026, AI moves from pilot projects to core business operations. Can India's IT services giants leverage their enterprise expertise to lead this 'Great Integration'? The answer hinges on speed and innovation.
IT Sector's Downgrade Cycle Persists in FY26
Indian IT firms face bleak Q4 revenue visibility amid client caution. Accenture's results offer little hope, with AI investments crucial for 2026 recovery. Read the full analysis.
ChatGPT Replaces Astrology? Expert Shares 6 Prompts
An AI expert's viral post claims ChatGPT can provide deep life insights using just your birthdate. Discover the six prompts that are challenging traditional astrology.
Amazon Bad at Copying Rivals, Says AWS CEO at re:Invent
AWS CEO Matt Garman says Amazon fails at being a 'fast follower'. He discusses AI integration and reveals AWS Q3 2025 revenue hit $33B, beating estimates. Read more.
OpenAI Updates ChatGPT Rules to Protect Teen Users
OpenAI announces major update to its Model Spec, placing safety of teenage ChatGPT users above all other goals. Learn about the new age-appropriate guidelines.
Flipkart Buys Majority Stake in AI Startup Minivet AI
Flipkart acquires a majority stake in Bengaluru-based Minivet AI, a generative video startup, to boost AI-powered shopping experiences. Discover how this deal transforms e-commerce.
Flipkart Buys Majority Stake in AI Startup Minivet
Flipkart acquires a majority stake in AI/ML solutions provider Minivet AI to build core Generative AI capabilities. This strategic move aims to transform e-commerce with visual and conversational discovery. Read more.
Flipkart Buys Majority Stake in Minivet AI for GenAI Push
Flipkart acquires a majority stake in Minivet AI to enhance its generative AI capabilities for creating dynamic video content from product catalogues. Discover the impact on Indian e-commerce.
Flipkart Buys Majority Stake in Minivet AI
Flipkart invests in Minivet AI to transform product catalogues into AI-generated videos, enhancing e-commerce engagement. Discover the strategic move shaping online shopping.
AI in Indian Kitchens: Chefs Embrace Tech for Creativity
Indian chefs and food creators are using AI tools like Gemini and ChatGPT to generate innovative recipes, reduce waste, and plan menus. Discover how technology is augmenting, not replacing, culinary instinct.
AI Data Centre Boom: Echoes of 1990s Telecom Bubble
McKinsey forecasts $5.2 trillion in AI infrastructure spending, but weak demand and risky finance models spark fears of a dotcom-style bust. Read the full analysis.
Adobe, Runway partner for next-gen AI video tools
Adobe and Runway announce a multi-year partnership, integrating Runway's Gen-4.5 AI video model into Adobe Firefly for creators. Get early access now!
AI Threatens 30% of Bengaluru Ad Industry Jobs
The rise of AI in advertising sparks job fears in Bengaluru. Experts warn of a 30% workforce reduction as agencies adopt automation. Discover how the industry is adapting.
Accenture Q2 Revenue Up 6% to $18.7B, AI Bookings Strong
Accenture reports Q2 revenue of $18.7 billion, a 6% increase. New bookings reach $22.1 billion, with generative AI contributing a massive $2.2 billion. Read the full analysis.
AI Search Marketing: SEO's Future or a $171B New Game?
As AI search traffic surges 8x, marketers debate: Is traditional SEO dead, or will it merge with AI optimization? Explore the billion-dollar dilemma shaping digital strategy. Read more.
TCS AI revenue hits $1.5B, new-age services at $11B
Tata Consultancy Services discloses $11 billion revenue from disruptive technologies, including $1.5 billion from AI. CEO Krithivasan outlines growth strategy amid market challenges.
BMS & Accenture Open AI-Powered Medical Content Hub in Mumbai
Bristol Myers Squibb and Accenture launch Mosaic, a generative AI hub in Mumbai. It aims to personalize medical content for doctors and patients, backed by a $130M AI investment. Read more.
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