Category : Search result: film marketing


Muzaffar Ali donates 'Anjuman' print to NFDC-NFAI

Renowned filmmaker Muzaffar Ali donates a 35mm print of 'Anjuman' to NFDC-NFAI for preservation under the National Film Heritage Mission, highlighting efforts to save India's cinematic legacy.

1954 Tamil Classic 'Ratha Kanneer' Donated to NFAI

A rare 35mm print of the 1954 Tamil satire 'Ratha Kanneer' has been donated to the National Film Archive of India in Pune, highlighting the urgent need to preserve cinematic heritage. Discover the film's journey and restoration plans.

Tollywood seeks police probe into social media sabotage

Tollywood stakeholders meet Kolkata Police Commissioner to demand probe into online trolling & fake box office figures harming Bengali cinema. Industry insiders cite deeper issues like rushed shoots & narrative wars.

Ad budgets move from TV to digital as youth habits change

Youth-focused brands are reallocating advertising budgets from English-language TV channels to digital platforms like YouTube and Instagram, driven by changing viewership patterns. Explore the impact on marketing strategies.

Hotspot: Kolkata Zombie Short Film Out on YouTube

A new Indian action-comedy short film 'Hotspot' with survival horror elements, shot in Kolkata's abandoned spots, is now streaming on YouTube. The crew's film shoot turns into a real zombie fight.

Santa's Branding Lesson: Why Every Brand Needs a Grinch

Discover how Santa became a global brand icon. The secret isn't just Coca-Cola's red suit, but Dr. Seuss's Grinch providing strategic opposition. Learn how Indian brands like Amul and Tanishq use this same principle.

Telangana Vows Full Support to Film Industry

Telangana's government pledges full support to filmmakers, aiming to make the state India's top film destination. Minister Komatireddy Venkat Reddy highlights short films' role at Hyderabad festival.

Bollywood Turns to AI Amid Film Industry Slump

As Bollywood faces post-pandemic challenges, filmmakers are using AI to create large-scale projects faster and cheaper. Will this technological gamble revive Indian cinema?

IFFI 2025 Wins Back Audience with Quality Films

The 2025 International Film Festival of India concluded successfully with outstanding film curation, restoring audience confidence in India's premier cinema event. Discover the highlights!

Nagpur Woman Loses Rs1.48 Cr in Crypto Fraud

A Nagpur businesswoman lost Rs1.48 crore in a Dubai-based cryptocurrency scam. Learn how Platincoin fraudsters promised huge returns and duped multiple investors. Stay informed to protect your investments.

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