Category : Search result: advertising tender


Why Brands Are Tapping Ba***ds of Bollywood Memes

Netflix's 'Ba***ds of Bollywood' has sparked a viral memefest. Now, major brands like Spotify and Vaseline are leveraging its popularity for clever, insider-targeted ad campaigns. Discover the marketing phenomenon.

Govt's 26% Ad Rate Hike: Enough to Save Print Media?

As AI and Big Tech dominate India's ₹1.55 trillion ad market, the government's 26% print ad rate hike is seen as inadequate. We explore the structural crisis facing legacy news and the need for bold policy intervention.

Thane-Bhayander Metro Tender Process Begins Soon

The tender process for the crucial Thane-Bhayander metro line is set to begin, with 10 bids expected. This project promises major relief for daily commuters in the Mumbai Metropolitan Region. Read more.

BMC floats tender for 45m elevated road in Mumbai

BMC invites PMC tender for 45m-wide elevated road connecting Dahisar West to Bhayander West, final leg of Mumbai Coastal Road corridor. Project to reduce travel time by 30-45 minutes.

Ahmedabad: Fake Tender Scam Mastermind Surrenders

Nirav Dave, alleged mastermind of Rs 41 crore fake tender scam, surrenders to Infocity police. Fraud amount may exceed Rs 100 crore as more victims emerge. Read the full investigation details.

Hubballi-Dharwad Cancels Paid Parking Tender

Hubballi-Dharwad Municipal Corporation cancels controversial paid parking tender following public opposition. Decision affects 58 city locations. Read full details.

AI Ad Explosion in India Fuels Brand Dilution Fears

Indian brands like Coca-Cola and Pidilite are using AI for cheap, fast ads, but experts warn this risks creative similarity and erodes brand authenticity. Discover the double-edged sword of AI in advertising.

Govt Plans Ban on Online Ads for High-Risk Drugs

Indian government proposes sweeping ban on online advertisements for Schedule G, H, H1, and X drugs to combat self-medication and antimicrobial resistance. Read about the new regulatory changes.

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