Category : Beauty


Gen Z Beauty Rules: 9 Lessons India is Learning

Move over fairness creams! India's Gen Z is redefining beauty with skin-first routines, ingredient literacy & honest self-expression. Discover 9 actionable lessons to transform your approach.

Winter Hair Care: Almond Oil or Coconut Oil?

Struggling with a dry, itchy scalp this winter? Discover whether lightweight almond oil or deep-penetrating coconut oil is better for your hair type and scalp health. Get expert insights for glossy, healthy locks.

Nykaa pilots Glam Pass loyalty program to retain shoppers

Nykaa introduces Glam Pass, a brand-specific loyalty program offering discounts to boost repeat purchases. This move comes as competition in India's online beauty retail market intensifies from Amazon, Flipkart, and quick-commerce apps.

Science Behind the Old Indian Warning on Wet Hair

Discover why the age-old Indian warning against going out with wet hair holds scientific merit. Learn how a damp scalp in India's climate worsens dandruff, itching, and hair fall, and get simple tips for better scalp health.

Sharks Slam Lewisia Wellness Founder on Shark Tank India

Shark Tank India Season 5 saw Lewisia Wellness founder Dr Manoj Das face intense scrutiny over his 'doctor' title, product claims, and business numbers. All Sharks backed out, calling it misleading. Read the full pitch drama.

6 Ways to Stop Frequent Hormonal Acne

Struggling with hormonal acne? Discover six effective, expert-backed strategies to manage and prevent frequent breakouts for clearer skin. Take control today!

Tiger Grass: The Korean Skincare Secret for Indian Skin

Discover why tiger grass, or Centella Asiatica, is the ultimate calming ingredient in K-beauty. Learn how it soothes irritated skin, repairs the barrier, and fits perfectly into Indian skincare routines amidst heat and pollution.

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