Global Ad Spend to Grow 8.8% in 2025, Hits $1.14 Trillion
WPP Media forecasts global ad revenue to reach $1.14 trillion in 2025, up from 6% to 8.8% growth, fueled by AI and resilient tariff strategies. Retail media to overtake TV ads.
WPP Media forecasts global ad revenue to reach $1.14 trillion in 2025, up from 6% to 8.8% growth, fueled by AI and resilient tariff strategies. Retail media to overtake TV ads.
Haryana State Agricultural Marketing Board takes action against 39 secretaries for financial & procedural lapses. Details on the charges and government's crackdown inside.
Goa's IT dept appoints Grant Thornton to finalise a design policy for its creative industry. Draft expected in Jan, aims to make Goa a global design hub. Read more.
Mizoram's agricultural sector gets a major boost as the state hosts a key buyer-seller meet. Minister PC Vanlalruata highlights rail connectivity and Rs 137 crore ginger procurement scheme. Read more.
Jalandhar police investigate black marketing of ₹10 currency notes. Syndicate charges ₹12 for a bundle of 10 notes. Authorities urge public to report such illegal activities immediately.
All ISL clubs except East Bengal warn AIFF of an untenable financial crisis as central revenue dries up. The federation forwards the plea to the Sports Ministry. Read the full story.
Yami Gautam criticizes paid hype and negative PR in Bollywood. Her post comes as Dhurandhar, starring Ranveer Singh, gets CBFC clearance and faces muted advance bookings.
Prayagraj's paddy procurement sees major boost with 161 centres & faster MSP payments. Over 4,400 farmers already paid Rs 4,701 lakh. Read about the new OTP-based system.
Bangalore startup GetReplies launches an Agentic AI platform to unify fragmented marketing workflows, backed by $1M in seed funding led by Patni Family Office. Discover how it transforms B2B marketing.
The 2025 Nobel Prize in Economics highlights tech-driven growth and creative destruction. For India, the key is adapting tech, managing job disruption, and building safety nets. Read the analysis.
A new white paper outlines policy reforms to propel India's media & entertainment sector. With 10 million jobs at stake, leaders call for innovation and global expansion. Read more.
State oil firms slash commercial LPG cylinder price by Rs 10, offering relief to hotels & restaurants. However, ATF prices rise 5.4%, increasing airline operating costs. Details inside.
Nitin Pai argues for a creatively conservative Indian foreign policy to navigate US-China tensions. India must build strategic leverage through sectoral partnerships while protecting core national interests.
Nitin Pai argues for a creatively conservative Indian foreign policy to navigate US-China tensions. India must build leverage through sectoral partnerships while protecting core national interests.
New research reveals creative hobbies like dancing, music and art can delay brain aging by up to 7 years. Discover how simple activities protect your cognitive health.
Management education overemphasizes process discipline, neglecting the creative imagination vital for modern business growth. Discover the essential balance needed for success.
A Nagpur businesswoman lost Rs1.48 crore in a Dubai-based cryptocurrency scam. Learn how Platincoin fraudsters promised huge returns and duped multiple investors. Stay informed to protect your investments.
Shark Tank's Kevin O'Leary reverses his engineering degree advice, now champions content creators earning up to $800K. Discover why storytelling skills dominate 2025 job market.
A new study reveals the 3-wave viral strategy that made 'K-pop Demon Hunters' a global hit, topping charts in 93 countries and boosting Korean tourism. Discover the secrets!
Football legend David Beckham visits Visakhapatnam school, supports UNESCO's Global Education for All initiative and promotes creative learning for young girls in India.
A marketing professional with 16 years experience shares her job search exhaustion after layoff. Learn structured strategies for effective career transition and overcoming job market challenges.
Ben Affleck's new Dunkin' Super Bowl commercial featuring Jennifer Aniston and Tom Brady has become the most anticipated ad of 2024. Discover why this star-studded spot is generating massive buzz before its release.
BPCL, HPCL, and IOC shares surged up to 3% as Brent crude fell to $61, boosting OMC margins. Peace talks between Ukraine and Russia could further impact oil markets. Learn how this affects investors.
Indian brands like Coca-Cola and Pidilite are using AI for cheap, fast ads, but experts warn this risks creative similarity and erodes brand authenticity. Discover the double-edged sword of AI in advertising.
Koraput administration launches 108 mandis for Kharif marketing season starting Dec 11, targeting 15 lakh quintals rice from 44,104 farmers with strict anti-middlemen measures.
Bloom digital marketing agency wins Global Recognition Award 2024 for exceptional social media marketing services. Discover how they transform brands worldwide!
Discover how brands are adapting their digital strategies to remain visible to AI algorithms and maintain customer connections in the evolving technological landscape.
IIT Delhi CEP introduces a 6-month Executive Certificate in Brand Management through live online sessions. Enhance marketing skills with industry experts. Apply by Nov 29, 2025.
Gen Z is embracing fake weddings as social events, and brands like Zepto are leveraging this trend for marketing. Discover how staged weddings are becoming the new marketing frontier in urban India.
Indian consumer brands are using forensic analysis of competitors' influencer campaigns to boost ROI. Learn how this new trend is reshaping marketing strategies.