SanDisk Rebrands Gaming SSDs, Drops WD Black & Blue Names
SanDisk unveils new Optimus SSD lineup at CES 2026, replacing the iconic WD Black and WD Blue branding. The three-tier series targets gamers, creators, and pros. Read more.
SanDisk unveils new Optimus SSD lineup at CES 2026, replacing the iconic WD Black and WD Blue branding. The three-tier series targets gamers, creators, and pros. Read more.
Dell resurrects its iconic XPS laptop brand at CES 2026, reversing a failed rebrand. New XPS 14 & 16 models launch with user-requested fixes. Read the full comeback story.
HP makes a major strategic shift, unifying all its gaming laptops, monitors, and accessories under the HyperX brand. Discover the new flagship HyperX Omen Max 16 and more launching Spring 2026.
JoJo Siwa announces she's going by Joelle on TikTok, sparking a viral conversation. Discover the deep meaning behind her new name and what this change signifies for the former child star's evolution.
A legal battle erupts as the Trump-Kennedy Center files a $1 million lawsuit against a musician who cancelled a Christmas Eve concert in protest. Read the full story.
Jazz musician Chuck Redd cancels Christmas Eve show protesting Trump-Kennedy Center rebrand, sparking massive online backlash from Trump supporters. Read the full story.
The Centre's move to replace MGNREGA with a new rural job scheme is seen as a rebranding tactic to counter Opposition attacks. Congress alleges a pattern of renaming past schemes.
As the Kennedy Center rebrands to include Trump's name, comedian Toby Morton had already purchased the key website domain, creating a satirical hurdle. Get the full story on this unique clash of politics and digital wit.
Indian content marketplace Pepper Content transforms into Pepper, launching AI-native marketing services to challenge traditional agency models and redefine creative marketing in the digital age.