An Se-young's shoe struggle leads to sponsorship reform
Korean badminton star An Se-young's blistered feet photo sparks sponsorship rule changes, allowing athletes footwear freedom. Read how this modern Cinderella story unfolded.
Korean badminton star An Se-young's blistered feet photo sparks sponsorship rule changes, allowing athletes footwear freedom. Read how this modern Cinderella story unfolded.
Indian football faces unprecedented crisis as ISL clubs suspend operations, halt player salaries amid AIFF's failure to secure commercial partner. Read the full story.
Kai Trump earns $1.2M-$2M from sponsorships and NIL deals while maintaining amateur status. Learn how her brand value surpasses tournament winnings and her college strategy.
AIFF holds emergency meetings with stakeholders amid Indian football crisis. I-League clubs issue ultimatum, ISL clubs discuss solutions. Key developments inside.
Reliance Consumer Products makes strategic move as Campa becomes official energy drink partner for Ajith Kumar's racing team in 2024 season.
Indian streaming platforms are increasingly adopting brand-sponsored content to overcome monetization challenges as digital advertising remains nascent and subscriptions plateau. Learn how this strategy is reshaping content creation.
Global Chess League's American Gambits announce groundbreaking title sponsorship with Fyers, marking a significant milestone in chess commercialization and international sports partnerships.
Former President Donald Trump proposes sweeping immigration reforms that could make green card acquisition tougher for H-1B visa holders and limit LPRs' ability to sponsor parents. Learn how this could impact Indian professionals in the US.
Gokulam Kerala FC secures third position in AIFF Super Cup Group C after thrilling 2-1 victory against Mohammedan Sporting. Read match highlights and analysis.
A resourceful Indian man turned down big corporate deals and instead sold advertising space on his wedding suit, raising an impressive ₹8.86 lakh through small businesses and individual sponsors.
In a sensational football upset, I-League's Rajasthan United defeats ISL giants Mumbai City FC 3-2 in the AIFF Super Cup, completely transforming Group D dynamics with dramatic late goals.
Kerala Blasters delivered a dominant 3-0 performance against Delhi FC, positioning themselves perfectly for an AIFF Super Cup semifinal berth with clinical finishing and tactical mastery.
Discover how actress Mandira Bedi stepped up as an unexpected champion for women's cricket, personally connecting players with sponsors when they needed support most.
Northeast United FC ended their AIFF Super Cup campaign on a triumphant note, securing a dramatic 2-1 victory over FC Goa in their final group stage match.
Arsenal secure commanding victory over Burnley to strengthen top position while Manchester United drop crucial points in Premier League title race. Latest EPL news and analysis.
A Hyderabad groom turned his wedding into a marketing sensation by getting 26 brands to sponsor his tuxedo. Discover how this viral marketing strategy worked and why companies were eager to participate.
The AIFF Super Cup kicks off with an electrifying showdown as Rajasthan United FC takes on Kerala Blasters in their opening match. Get exclusive match details, team analysis, and tournament insights.
Florida Governor Ron DeSantis signs executive order prohibiting state universities from using federal funds for H-1B visa sponsorship, impacting thousands of Indian students and academics seeking opportunities in US higher education.
Indian cricket sensation Yashasvi Jaiswal becomes official sponsor of Mumbai's historic Harris Shield tournament, creating new legacy for young cricketers following his remarkable rise from street vendor to international star.
The All India Football Federation announces exciting fixtures for Super Cup 2025-26 with Northeast United FC set to battle Inter Kashi in what promises to be a thrilling encounter.
Despite fielding an all-Indian lineup, Chennaiyin FC put up a spirited fight against Mohun Bagan in their AIFF Super Cup 2025-26 group stage opener, narrowly losing 1-0 in a thrilling encounter.
In a spectacular AIFF Super Cup opening match, East Bengal FC and Dempo SC played out an electrifying 2-2 draw with dramatic goals and end-to-end action that kept fans on the edge of their seats.
Saudi Arabia abolishes controversial Kafala sponsorship system, bringing major relief to Indian migrant workers facing exploitation. Learn how this landmark reform transforms labor rights in Gulf countries.
Saudi Arabia abolishes controversial Kafala sponsorship system, granting unprecedented rights to migrant workers. Discover how this landmark reform benefits over 1.34 crore foreign workers, including millions of Indians.
The Board of Control for Cricket in India invites corporate bids for Women's Premier League partnership rights, marking a major milestone for women's cricket commercialization in India.
Saudi Arabia abolishes controversial Kafala sponsorship system, granting migrant workers unprecedented rights and freedom to change jobs. A landmark reform for millions.
In a landmark decision, India's Supreme Court permits the current AIFF executive committee to continue until September 2026, ensuring stability and continuity in football administration.
Discover Tyler 'Ninja' Blevins' incredible financial journey from Twitch streamer to gaming empire builder with massive brand deals and strategic investments.
In a landmark move, Saudi Arabia abolishes the controversial Kafala sponsorship system after 50 years, granting unprecedented rights and mobility to millions of migrant workers across the kingdom.
Indian football enters new era as AIFF waives franchise fees for ISL clubs while introducing comprehensive video support system through commercial partners.